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fishing flotation pants

Fishing gear safety – how does flotation gear work?

If you’ve ever wondered how professional flotation gear actually works, but we’re too shy to ask, read on. In a nutshell, flotation gear floats because the material is light enough to displace sufficient volumes of water to create buoyancy. At the risk of sounding like a high school science teacher, it’s all about density. For […]

Stormline 662 Fishing Flotation Pants

Fishing safety advice – share your tips

Fishing safety has been in the news a lot recently. In Alaska, pods of killer whales have been terrorising fishing crews, while in Canada, a fisherman tragically lost his life after rescuing a whale trapped in lines. Safety is always at the top of our agenda when designing products – as it should be for […]

animal feet in shoes

From wet weather gear to farming: 6 Twitter accounts to follow right now

We spend a lot of time talking about what it’s like to be a Kiwi farmer. Mostly it means plenty of discussion about wet weather gear. But sometimes it means getting in touch with our roots and keeping up to date with everything going on back home. With that in mind, here are our favourite […]

Wet weather gear guide – How to celebrate (and survive) NZ’s great outdoors

If you’re one of those people who love the outdoors and being in nature, then you’re pretty spoiled for choice here in New Zealand. Our cities might be growing but we still have some of the most incredible landscapes in the world. And it’s why international tourism continues to grow here year on year. We […]

Autumn ready? Get your farming waterproofs ready too

We know there are still a good few weeks until autumn comes around in New Zealand. But if you’re anything like us, then you’ll prefer to be prepared before the mornings get darker and things start becoming a little, well, damp. With the unpredictable summer some good waterproof clothing could well come and handy now. […]

fishing boats in dock

Our 5-minute guide to wet weather gear in 2017

Another year has flown by. And whilst you’ve probably heard enough ‘new year, new me’ mantras recently, there’s one more thing to add to your list. Well, at least there should be. This is the perfect time to update your wet weather gear – not just because the sales are on – but it stands […]

Man asleep at desk

New study: Your dress code could be putting off employees…

The majority of people looking for a new job in 2017 say that dress code, or more precisely the lack of one, will have an influence on their choice of employer. We polled 1,000 adults about their career plans for next year. 65% said they either may be looking or will definitely be looking for […]

Stormline wet weather gear in action

Stormline celebrates 50 years of wet weather gear

The team at Stormline is delighted to celebrate our 50th birthday, meaning we’ve been supporting the world’s commercial fishing industry for over 5o years now – straight from Invercargill, New Zealand. It’s been a true family affair – now in its third generation – since our business was founded in 1966 by George McMillan. After […]

fish in crate

Smooth sailing? The state of UK fishing in 2017

According to research by the NAFC Marine Centre, more than half of UK fish (58%) were caught by non-UK boats between 2012-2014. Britain’s biggest international competitors include France, Denmark and the Netherlands – with, in some instances, nearly 90% of British mackerel being caught by EU boats. This amounts to a total of nearly 650,000 tonnes […]