It’s no secret that farmland in the UK commonly serves a dual purpose: to provide produce for nation and – as technology improves and commercial demand increases – opportunities for renewable energy production. The process is fairly simple: a farmer will lease their land to renewable energy developers, they will receive money from an investor, […]

New Zealand is famous for its volcanic lakes and icy rivers. So it’s not surprising it’s one of the most highly sought-after and competitive fishing destinations in the world. As we head into winter, it might not seem like the best time to dig out your oilskins and head into the great outdoors. But as […]

You’ve probably noticed we spend a lot of time talking about the commercial fishing industry on Twitter. But we’ll let you in on a secret. We wouldn’t know as nearly as much as we do if it weren’t for the people who inspire, educate and keep this industry afloat on a daily basis. It’s the […]

According to recent research, nearly 50% of all fish eaten in the UK is consumed specifically for its health benefits. What’s more, the average UK shopper spends around £110 on seafood every year – with only 3% of shoppers choosing not to buy fish at all. This is great news for the nation’s health. However, for […]

A new briefing from the Ministry of Environment, obtained by the Green Party, suggests the farming industry must undergo significant change before New Zealand can meet its 2020 greenhouse emission targets. As part of the Paris Agreement, New Zealand has set ambitions targets for 2020 — to produce 30% less greenhouse gases than what was […]

If you want to make more meaningful, long-lasting friendships at work, get your wet weather gear on and become a sailor (or a builder or a bartender). That’s according to a new study Stormline, which found that people with antisocial jobs forge the most meaningful friendships with their colleagues. The research found that work environments […]

It was a key campaign promise from Boris Johnson and fisheries minister, George Eustice: Brexit will allow British fishermen to take back control of UK seas and catch thousands of tonnes of more fish every year. Coupled together with anti-EU stories from the front line, it’s not surprising that the fishing industry voted overwhelming in […]

According to UK government research, women now make up 28% of Britain’s farmers – with a 10% increase in just three years between 2010 and 2013. What’s more, this trend is estimated to continue over the next several years, suggesting women could soon make up at least ⅓ of the Britain’s agricultural industry workforce. But, […]

We spend a lot of time talking about what it’s like to be a Kiwi farmer. Mostly it means plenty of discussion about wet weather gear. But sometimes it means getting in touch with our roots and keeping up to date with everything going on back home. With that in mind, here are our favourite […]

If you’re one of those people who love the outdoors and being in nature, then you’re pretty spoiled for choice here in New Zealand. Our cities might be growing but we still have some of the most incredible landscapes in the world. And it’s why international tourism continues to grow here year on year. We […]

We know there are still a good few weeks until autumn comes around in New Zealand. But if you’re anything like us, then you’ll prefer to be prepared before the mornings get darker and things start becoming a little, well, damp. With the unpredictable summer some good waterproof clothing could well come and handy now. […]

Another year has flown by. And whilst you’ve probably heard enough ‘new year, new me’ mantras recently, there’s one more thing to add to your list. Well, at least there should be. This is the perfect time to update your wet weather gear – not just because the sales are on – but it stands […]

The majority of people looking for a new job in 2017 say that dress code, or more precisely the lack of one, will have an influence on their choice of employer. We polled 1,000 adults about their career plans for next year. 65% said they either may be looking or will definitely be looking for […]

The team at Stormline is delighted to celebrate our 50th birthday, meaning we’ve been supporting the world’s commercial fishing industry for over 5o years now – straight from Invercargill, New Zealand. It’s been a true family affair – now in its third generation – since our business was founded in 1966 by George McMillan. After […]

According to research by the NAFC Marine Centre, more than half of UK fish (58%) were caught by non-UK boats between 2012-2014. Britain’s biggest international competitors include France, Denmark and the Netherlands – with, in some instances, nearly 90% of British mackerel being caught by EU boats. This amounts to a total of nearly 650,000 tonnes […]

If you’ve ever wondered what people make of your job, wonder no more. We collated the Google autocomplete suggestions for 131 of the most common professions in the UK*. The suggestions are based on the most commonly searched terms in a specific area, in this case – the UK. So, when you type ‘Why do […]

There are some fish that are worth waiting for, especially if you live in the UK. The harsh winter elements were made for cod fishing off the seas of Brighton. It’s peak season and will likely stay that way until the end of February. And if you’re looking to beat your personal best then this […]

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We’re not going to be that person and say Christmas is around the corner. It’s still October, after all. But we’re always on the lookout for new and interesting fishing gadgets on the market – whether it’s for commercial purposes or just the great outdoors. In that spirit, we’ve done some digging around and found […]

It suddenly feels like it’s time for autumn fishing gear again. The nights are getting shorter, the mornings colder, and suddenly you can’t remember where your hats and scarves have been tucked away. Anyway, we’ve already written about how to make your wet weather gear last longer into winter. But if you’re looking to spruce up […]

We’d be lying if we said it wasn’t a pretty controversial topic. Last month, the team at Stormline carried out a survey to see what folk in the fishing industry thought about ‘hipster’ fishing fashion. Maybe you know what we’re talking about already. Think designer oilskins and chic water-proof braces. Strategic woolen hats. All the […]

It’s our 50th birthday this year and we want to celebrate with our loyal and valued customers. So we’re giving away a Stormline foul weather jacket.       But you’ve got to earn it. And by ‘earn it’ – we mean show what you know about fish. Stormline wearers know their gear and they know their […]

It’s nearly our 50th birthday and we’ll be beginning celebrations at this year’s National Ploughing Championships, Europe’s largest agricultural event, this year held in Ireland. Stormline was founded by George McMillan in 1966 in Invercargill – a fishing town on the southern tip of New Zealand’s South Island – and has been making foul weather […]

  One of the greatest advantages of living and working in New Zealand is enjoying the incredible environment all around us. But if you’ve ever wanted to know the best local hiking routes, or just work out your location while out and about, then there’s a simple solution. Right now, there are plenty of great […]

We’re more than halfway through the New Zealand wet weather season. That means, for those of us in the farming industry, it’s not unreasonable to start getting a little fed up looking at overalls, jackets and anything oilskin related. But fear not. The season is coming to an end soon so – if you want […]

We’re halfway through calving season in the Kiwi farming industry. But that doesn’t mean it’s too late to roll up your sleeves and get stuck in wherever possible. If you’ve just moved to New Zealand, or you’re a seasonal worker, here are a few insights about working on a farm at this time of year. Your family, work and social […]

Members of the UK’s fishing industry feel they were unfairly portrayed and misled during and after the EU Referendum, according to new research from foul weather fishing gear manufacturer Stormline. The study, involving more than 700 people working in the UK fishing industry and the first to measure sentiment toward the mainstream media among fishing […]

A study by Opinium, as reported by the Independent claims that 1.2 million people who voted Leave in the EU Referendum now regret their decision. That’s 3% of the total who voted Leave. So did we get all the information we deserved and did the media treat us fairly? Much has been said about the quality, […]

It’s not always easy finding the right wet weather gear in Australia. But that doesn’t mean you shouldn’t start caring for your work gear – especially if your current set up is starting to look a bit tired and worn. Like most of us, there’s a good chance you’ve been wearing the same pair of […]

  It never hurts to be prepared for wet weather season when it comes to New Zealand fishing. We’ve written before about which waterproof materials work best for the marine industry. But what happens if you’re new to fishing general? Or have just settled into a new life in New Zealand? Well, we’ll let you […]

Why the UK fishing industry could choose Brexit Scottish Fishermen’s Federation, Ross Dougal, has said that the majority of its members want to leave the EU on 24 June. He’s not alone, either. From the Huffington Post to The New York Times, there’s been widespread publicity about the plight of UK fisherman when it comes […]

Let’s be honest. You’re already more than familiar with UK farming and the EU referendum debate. From politicians arguing until they’re blue in the face, to perhaps the most bizarre naval battle the UK has ever seen, this is likely to be remembered as one of the most fiercely contended and controversial issues of our generation. […]

One of the age-old debates in waterproof fishing gear is flexothane vs. PVC. Made from polyurethane, flexothane is a fairly established waterproof material that’s been used in fishing and industry for a number of years now. It’s stretchy, noise-free and particularly popular in agricultural farming – and for good reason. Similarly, PVC waterproofs have earned a reputation for […]

We know it might feel like summer’s just around the corner, but farming waterproofs are still some of our most popular seasonal items right here in the UK. And it’s not just because the weather can be unpredictable. In fact, it’s harder to find the right lightweight, durable waterproof clothing in the warmer months. Too […]

Here at Stormline, we’ve build a solid reputation for offering some of the hardiest fishing oilskins in the UK. It’s what we’re passionate about. But recently, we launched a new kind of fishing oilskin and it got us thinking. We all recognise those old-fashioned, black and white photographs of a stocky fisherman standing next to […]

It’s coming to that time of year again when UK commercial fishing is back in season. If you’ve been dusting off your old waterproofs, you might have noticed your gear is looking a little worse for wear. And if you haven’t been using fishing oilskins when you ought to, then you’ve got another problem altogether. But […]

Stormline professional pride index – When it comes to professional pride, farming professionals come top. If you want professional pride, get out of the office, avoid customers and start producing something with your hands. At least, those are the findings of our new study into professional pride across the UK’s largest industries. You might also like: Home […]

The UK skills gap is a complex issue, especially when it comes to the matter of filling it. We recently conducted a study to see how familiar people are with the specific jobs that make up the skills gap. But instead of conducting a simple poll (yes we love polls), we made a game of it. […]

Because of the UK skills gap, the Home Office website has a list of the UK’s most in-demand professions. It includes salary and qualification details, so anyone from overseas looking to move here to work can see what jobs we need to fill. However, British adults are having a hard time taking the Home Office […]

An unprecedented outpouring of public grief followed the recent news of the death of one of Britain’s few resident killer whales. Lulu, a member of a nine-whale pod resident off the coast of Scotland, was washed up on the Scottish island of Tiree earlier this month (January 2016). Scientists believe she’d become entangled in a […]

It might sound like a plot twist from The Hunt for Red October, but a spokesperson for the Celtic League – the pan national human rights and socioeconomics campaign group – has warned that lurking Russian submarines are posing a tangible threat to Scottish trawlers. Citing well reports, Bernard Moffat of the Celtic League has […]

This is the fourth in an exciting new series of monthly Stormline feature profiles. A new face of Stormline, every month. If you want to share your passion for the sea check out the details at the bottom of this article to get involved. Name: Elliot Badrick Age: 22 Profession/Occupation: Marine Biologist Hometown: Falmouth, UK Main Activity: Marine mammal rehabilitation […]

We recently wrote about the wastefulness that is forced on the marine industry. This got us thinking about the other ways we’re wasteful. So we crunched some numbers and created this infographic. Some of these statistics might shock you.       wastefulness_infographics_UPD wastefulness_infographics_UPD     Sources http://www.npr.org/sections/thesalt/2013/10/28/241419373/how-much-water-actually-goes-into-making-a-bottle-of-water http://www.npr.org/sections/thesalt/2013/10/28/241419373/how-much-water-actually-goes-into-making-a-bottle-of-water http://www.fao.org/docrep/003/t4890e/t4890e03.htm http://www.brake.org.uk/events/15-facts-a-resources/facts/794-motorwayspeeds http://www.greenecoservices.com/how-much-water-does-it-take/ http://www2.oakland.edu/biology/lindemann/spermfacts.htm http://www.potato.org.uk/sites/default/files/GB%20Potatoes%20Market%20Intelligence%202014-15.pdf  http://www.fruitnet.com/fpj/article/159884/potatoes-are-one-of-most-wasted-foods http://www.seashepherd.org/reef-defense/marine-debris.html […]

This is the third in an exciting new series of monthly Stormline feature profiles. A new face of Stormline, every month. If you want to share your passion for the sea check out the details at the bottom of this article to get involved. Name: Jason Moyce or @trapman_bermagui (check him out on Instagram for his regular updates) Age: […]

Ever wondered what it takes to get to the top of the professional tree? A good education is a good start. So is a good work ethic. The right connections never hurt. But your chances really improve if your name is Andrew… UK Boss Archetype Name: Andrew Gender: Male Ethnicity: White British Age: 54 (almost […]

Imagine your community had fished a certain species for generations, sustaining families and providing an income for lots of people. Your rural community, isolated from most modern means of earning a living have done this for thousands of years. Then suddenly, the fish that you rely on starts disappearing. It’s not disappearing because other people […]

The recent media attention around the case of Charlotte Proudman, the human rights lawyer who outed a fellow lawyer for an inappropriate message on LinkedIn has added new impetus to research conducted by Stormline earlier this Summer, which revealed that women are put off certain industries because they expect to be patronised by male colleagues. […]

This is the second in an exciting new series of monthly Stormline feature profiles. A new face of Stormline, every month. Name: Tony (TK) Walker Age: 52 Profession:  Commercial fisherman. Hometown: Whangamata New Zealand. Main activity: Long line fishing for Tuna, swordfish and bottom longline for Bass and bluenose. Best catch: In recent years the most memorable catch […]

Following on from our research into what puts women off from working in male-dominated industries, new research from Stormline has revealed some depressing trends among the names of the UK’s top bosses, they’re almost all blokes for a start.   Like a boss – Most common names running top UK firms More Andrews than women […]

This is the first in an exciting new series of monthly Stormline feature profiles. A new face of Stormline, every month. Why? We want to get to know the people who choose Stormline and share their passion for the sea with the rest of the Stormline community. To kick us off, say hello to 17-year-old Anthony […]

  New research conducted by Stormline has found that two thirds of people who eat fish at least twice per month don’t bother reading the label, despite saying they are concerned about sustainability, origin and capture method. Of the one in three that regularly read the label, 91 percent said they found the information confusing and […]

A New Zealand fisherman has told of his bewilderment at snagging a 63kg wild boar while out at sea last Saturday (July 4th). Glen Dobbs of Aukland and a friend were out fishing as part of the Bounty Hunter Fishing Tournament when their 15-foot fishing boat hit the boar, which was still alive. The pair […]

As a proud supplier of wet weather gear to a number of partners in the aquaculture industry, we take a very keen interest in the future of the industry. A recent report conducted by the BBC found that attitudes to farmed fish may be holding back progress in finding a sustainable way to provide enough […]

Updated Research – Why do People with these Seven Names hold A THIRD of UK’s Top Jobs? New research from Stormline has found that not only are women put off so-called male-orientated jobs, there’s a lack of representation across the UK’s top management positions too, with just 6% of top jobs at the UK’s biggest […]

We were recently sent this fantastic photo from our friends at Spartan Industrial Marine in Atlantic Canada. We know our users love their Stormline, but this lovely Bride and Groom have taken that to a new level. It has left us smiling and wishing the happy couple a wonderful future!

The Whitstable Oyster Festival is currently running from the 26th July to 1st August. Whitstable is the UK capital of Oysters and has been so since the middle of the 18th Century. This picturesque little town puts on quite a show with all sorts of activities, but when combined with sunny weather attracts thousands of […]

  We are pleased to release our new Stormtex Range of foul weather gear and rain gear. This range is designed for use across all industries from commercial fishing to farming and general industry. The range is based on our top of the range Crew 211 and 654, but designed for those who don’t need […]